The difference between camp and campy
J. Bryan Lowder blames Susan Sontag for the misperception:
A key problem (probably the key problem) with camp: Sontag’s 1964 essay “Notes on Camp”
was wildly influential. So influential, in fact, that even if you
haven’t read it, those 58 little fragments have infected your mind as
part of a larger cultural epidemic. You’ve picked them up on your
fingers while leafing through the endless trove of film reviews,
television recaps, “think pieces,” and newspaper articles contagious
with throwaway lines like “campy performance” and “camp appeal.” You’ve
heard that Pink Flamingos or American Horror Story or
Lady Gaga is “campy,” inferred that the word must indicate a certain
feral, transgressive, winking decadence, and caught Sontag’s nasty
little bug. ...
Unfortunately, the majority of “Notes on Camp”—past the part
where Sontag rightly defines camp as “one way of seeing the world as an
aesthetic phenomenon”—is actually concerned with what I’ll distinguish
as campiness or the campy. Campiness, as a style and
sensibility, comprises a set of widely appreciated characteristics:
frivolity, the celebration of the “so bad it’s good,” the overwrought, the histrionic, what Sontag calls “failed seriousness.” It’s standard midnight-screening fare. But these characteristics are not at all intrinsic to camp. In other words, camp is not the same thing as campy,
and the latter, as a popular aesthetic, may well be fading into
obscurity while the former, a “way of seeing the world,” soldiers on.